HeatherO

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  • HeatherO@HeatherO.com      919-427-7770

     

     

          

                                         

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What Artists, Entrepreneurs and Everyone Can Learn from American Idol

Written by HeatherO on March 24, 2011 - 0 Comments
Categories: "Biz Soup", "YOU Soup!"

Whether you are a fan of the American TV series “American Idol” or not, there are some very important lessons that we can all learn from it. While watching the show with my kids last night, it occurred to me that there are three things that the judges consistently say week after week, season after [...]

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Charisma: Learn How to Find Yours…From a Beagle

Written by HeatherO on October 11, 2010 - 2 Comments
Categories: "YOU Soup!"

One of the most important things  for all of us, is our brand. Most people think of businesses when they hear the word ‘brand’, but we all have one. It is our image, it is how we appear to others, how we ‘show up’ in all that we do, and that includes our charisma (or [...]

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It’s Not Just about Business Facebook Pages or Twitter or Blogs. It’s a Revolution

Written by heathero on February 22, 2010 - 0 Comments
Categories: "Biz Soup"

There’s a lot of talk about social media these days. Lots of people jump in, others are still ‘deciding whether they have time’.  Most see it as ‘another new thing’, and many see it as ‘one more thing they have to do or learn’. There are lots of people out there teaching ‘how to’s’ and [...]

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2010 Vision Group Explodes!

Written by HeatherO on January 27, 2010 - 0 Comments
Categories: Featured!

As many of you know, I launched a 6 week group coaching program tonight called “2010 Vision”. Getting Clarity in your business and getting out of overwhelm and into a do-able marketing plan is the purpose. I was so excited all day that I could hardly stand it! I cleaned my office, rearranged it and [...]

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Small Business Owners Wear Many Hats. Are You Wearing the Right Shoes?

Written by HeatherO on December 14, 2009 - 5 Comments
Categories: "Biz Soup"

There is no shortage of people looking for work, or businesses looking for more business these days! We often talk about wearing different ‘hats’ in business, but this post asks “What shoes are you wearing?” Now before all of my fashionista friends freak out, here’s the disclaimer: This is is a metaphorical question! (I am [...]

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Your Business Message: How to Have a Clear One That Doesn’t Make People’s Head Hurt!

Written by HeatherO on September 1, 2009 - 0 Comments
Categories: Videos

It’s hard for Entrepreneurs and Micro Business Owners (and larger ones too!) sometimes to figure out how to tell others “what they do”. How do you “stand out”, be clear and memorable without being too vague, or so detailed that it gives the people listening a migraine? Heather O’ offers some thoughts to consider, including [...]

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Want a Simple Affordable Marketing Plan for Your Small Business?

Written by HeatherO on June 25, 2009 - 4 Comments
Categories: "Biz Soup"

I work with a LOT of small businesses and independent entrepreneurs, and all too often I find that the biggest challenge that they have isn’t just “needing more business”. Yes, that appears to be the challenge but, the business is out  there! The challenge is leveraging their time & money in the best ways to [...]

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Your Branding & Marketing – Does Your Business Have an Identity Crisis?

Written by HeatherO on February 16, 2009 - 0 Comments
Categories: "Biz Soup"

Does your business have an identity crisis? It is becoming more and more common for people to expand their product line, services, etc. in search of generating more income. You can absolutely do this. But to do it successfully takes choosing businesses and products that are in alignment! And a clear, concise, creative marketing strategy! [...]

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